How To Get More Referrals, More Clients And Keep Them Longer…
My new book shows you how to win 15-20% of new business every year without spending a dime! It’s a simple choice…
Most business owners don’t love their customers enough and that’s very good news for those of us who do.
It’s easy to find unhappy customers!
The silent and biggest killer of business is: indifference!
When you deal with people who are not particularly nice to you, do you still want to do business with them? Do you want to return? Certainly not in my experience…
It’s a real problem of global proportions.
I just called a series of printing companies for a quote. I wanted to buy some print. I also wanted to see how they handled it. Most were polite, yet gruff, and really, disinterested, the best I got was a request to write down what I wanted and to send it in by email. Zero customer service, zero differentiation.
The time that customer service begins is before customers become customers.
Try cold calling your business as a potential new client…
I will write out my specification and send it to them. I am now buying print like a commodity. Clearly they think it is. Prices should be low. Their loss, my gain.
I already employ printing companies I realise that none of them have ever told me what else they can do for me. I bet at least one could offer what I want and need, yet even as an existing customer of theirs, I don’t know.
It’s not just printers, it is happening the World over.
It leaves millions on the table in all fields. Just waiting to be collected by customer savvy business owners.
According to a recent survey, 80% of companies claim to deliver great customer service. Only 8% of their clients agree!
I have written a book on this called Love YOU, Love YOU Not! It’s a short guide to help you see Customer Service as a sales channel, rather than as a cost centre.
If you would like a copy of my NEW forth coming book: Love YOU, Love YOU Not! Complete the form below and you will get some ideas in minutes that you can use right away. Check your email. Thank you and enjoy.
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